Meta x Shopfiy: Any capability, any workflow, anytime.

Optrix Media reached out to TIG to assist in creating an explainer video featuring Meta's integration with Shopify. Our primary obstacle was to guarantee that the video would maintain its effectiveness and relevance in the constantly changing digital world. To overcome this challenge, we concentrated on crafting simplified versions of the platforms, capturing their essence and aesthetics without relying on direct imitation. This ambitious project involved collaborating with three of the most comprehensive brand guidelines worldwide, resulting in an impressive ad for Meta.